GLENDORA, Calif. (Feb. 8, 2011) – NHRA officials announced today that Lincoln Technical Institute, a leading and diversified career-oriented school, has been named the Official Technical School of NHRA.
“We are proud to be named the Official Technical School of the NHRA,” said Piper Jameson, senior vice president and chief marketing officer, Lincoln Technical Institute. “Lincoln offers industry specific automotive career training programs nationwide, and is committed to preparing students for the exciting and fast growing automotive and motorsports career fields. We look forward to working with NHRA and introducing our graduates to the employment opportunities within NHRA.”
As part of the multi-year agreement, Lincoln Technical Institute will have a major presence at NHRA Full Throttle Drag Racing Series national events held in Englishtown, N.J., Bristol, Tenn., Denver, Indianapolis, and Dallas, and will also have commercial spots and in-show features during the ESPN2 HD coverage on elimination days, display space in the Manufacturers Midway, and screen spots and features on the trackside jumbotron. NHRA also is providing Lincoln Technical Institute with multiple exposure opportunities through a variety of NHRA marketing platforms, including National DRAGSTER, NHRA.com, the annual NHRA Fan Guide and track signage at major NHRA Full Throttle Series national events. Lincoln Technical Institute also will have the opportunity to use the NHRA mark in its advertising and promotional campaigns.
“We are pleased to welcome Lincoln Technical Institute as a valued official sponsor of the NHRA,” said Tony Driscoll, vice president, sales and business development, NHRA. “Their background in providing not only exceptional automotive education to their students, but also providing an opportunity for those students to follow a path towards a career in motorsports, shows their commitment to automotive education and also to NHRA Drag Racing.”
Lincoln Educational Services Corporation is a leading and diversified for profit provider of career-oriented post-secondary education. Lincoln offers recent high school graduates and working adults degree and diploma programs in five principal areas of study: automotive technology, health sciences, skilled trades, business and information technology and hospitality services. Lincoln has provided the workforce with skilled technicians for 65 years. Lincoln Educational Services Corporation, through its subsidiaries, operates Lincoln Technical Institute, Lincoln College of Technology, Nashville Auto-Diesel College, and Lincoln College of New England. Lincoln also operates divisions within some of these institutions under the name of Lincoln Culinary Institute and Euphoria Institute of Beauty Arts and Sciences. Lincoln has a broad geographic reach of 45 campuses in 17 states.
