Roth Racing Launches New Website

Kitchener, ON – November 6, 2009 – Jim Roth, the owner of J Roth Racing, is proud to announce the launch of his Pro Modified racing team’s new website -- www.jrothracing.ca 

This is the first of many marketing initiatives to come from the winners of The Fourth Annual “Thunder by the Beach PMRA Challenge” at the Grand Bend Motorplex last September.

Earlier this year, J Roth Racing debuted its new 1941 Willys Outlaw Pro Mod for the 2009 PMRA and ADRL racing seasons.  The car was built by Low Down Hot Rods and features an Atchison-prepared 526-cubic inch Alan Johnson engine with a PSI screw blower.   But that’s only where it starts.  Not only is this car “hot under the hood”, it looks great on the track and has true show-stopping power.  The Willys features another original paint design by John Bear Collision, and this car turns heads wherever it goes.

The car’s driver, Jeff Roth, is well known on the Canadian racing circuit and is backed by his hardworking team including such familiar faces as Crew Chief Dave Bankes, Larry Summerfield, Marc McCrae, and Ashley Medeiros.  

“This team worked tirelessly throughout the season to analyze the stats and tune the car into a winning machine,” said team owner Jim Roth.  “As with any new car, there’s a lot of kinks to work out, but with a lot of elbow grease and perseverance, we figured it out and took the car to a big win at the end of the season.  We’re really proud of the work these guys have done, and we’re gearing up for an exciting season in 2010.”

J Roth Racing would like to thank all its associate sponsors from past years and welcomes new sponsors to the team with an exciting new marketing program.

The website, designed by Lori McCrae of Racecards.ca,  features streaming video, a photo gallery, news releases and a sponsorship page.  Jim says the website is only a kick-off to a variety of other marketing initiatives for 2010.  “We are offering three levels of sponsorship for this upcoming year – Platinum, Gold, and Silver – which will provide major exposure for participating brands and companies who sign on.” 

For sponsorship inquiries, please contact Lori McCrae at (519) 664-0363 and visit www.jrothracing.ca  for more details.