Saturday, April 16, 2005

Retro Race Tracks -- If You Build It, They Will Come (Back)
Nostalgia sells! NHRA's marketing team evidently got the message during the retro-themed 50th U.S. Nationals, which drew the largest crowd in at least a decade. 'Cacklefests,' Fuel Altered exhibitions, slingshot-dragster matches, and static historic displays have since been added to other national events. Three years after the organization reached the half-century mark, NHRA is finally capitalizing on its '50 Years' campaign.

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