Monday, March 26, 2012

ADRL And Tyrant Productions To Offer Free Live Broadcast, Extensive Coverage Of All 2012 Events

O'FALLON, MO (March 22, 2012) – The American Drag Racing League (ADRL) will be presented free and live online at www.ADRL.us from start to finish during its highly-anticipated 2012 season.

Working with Tyrant Productions for the 2012 ADRL Tour, the world's premier eighth-mile drag racing league announced on Thursday that each of its 10 events will feature a live, high-quality stream, capturing every run of qualifying and each elimination matchup.

In addition, Tyrant Productions will give ADRL fans and viewers an in-depth behind-the-scenes look at the drivers and personalities that have made the ADRL a must-see event in the drag racing world.

"We are thrilled to be working with Tyrant Productions to present the ADRL in a new and exciting fashion that will include every run on the 2012 ADRL Tour," Executive Vice President Jeff Fortune said.

"Giving our wonderful fans the opportunity to see every second of every event is something that is very important to us, and, with all of the new behind-the-scenes action Tyrant Productions will showcase, ADRL fans will be even closer to the action." 
The high-quality live stream will not require a login and will be presented free of charge for the entire 2012 season.

The 2012 ADRL Tour begins March 30-31 with CarSafe Dragpalooza VIII at Royal Purple Raceway in Houston. It is the first of 10 stops at many of the nation's most prestigious tracks.

Viewers will be easily able to access the live feed during all 10 events by going to www.ADRL.us or through an app on mobile devices (including Android phones and iPhones).

"We will have a crew of some of the finest videographers in the industry to cover the ADRL like it has never been before, and we are extremely excited to present the ADRL in this way to its growing fanbase," Tyrant Productions CEO Justin Spencer said.
"We will also have the latest equipment and technological innovations to provide a high-quality stream during the event.

"Additionally, there will be a great deal of focus into our post-event productions to give fans action-packed highlight shows and personality features that will give them a new glimpse of what has made the ADRL so successful."

With more than 20 years in drag racing, Spencer brings a wealth of experience to the ADRL and Tyrant Productions.

Joining him will be noted videographer Grinner Hester, who will be leading the behind-the-scenes and personality coverage. Hester has worked with the likes of TNN, CMT, Live Nation, Budweiser and many more to provide viewers with stories and entertaining features that are second-to-none.

Leading trackside coverage will be Sean Melton, producer of the popular Urban Hillbilly Action Video series. Known for capturing some of the most spectacular footage in drag racing, Melton also has an impressive and lengthy background covering the ADRL.

In addition to the free live feed during each event, Tyrant Productions will put together an abundance of driver features and stories, allowing fans an in-depth look at ADRL competitors.

These on-demand items will be featured on a channel available free of charge through the ADRL website, allowing fans the opportunity to view personality segments and revisit race highlights throughout the 2012 season. 

"Our work will really shine with all of the post-event coverage," Spencer said. "We will have all of the highlights from qualifying and eliminations, plus multiple behind-the-scenes pieces and driver interactions.

"The drivers, their stories, their dedication and their personalities are what make this sport and the ADRL so great. We will spend a lot of time capturing what really makes these competitors unique. The ADRL is full of excitement and dynamic personalities and, along with the live coverage, that is something we look forward to showing in 2012."